Monday 15. February 2010
Aftermath: PIKO at the Toy Fair 2010 in Nuremberg
Like every year, was the PIKO Spielwaren GmbH this year at the International Toy Fair Nuremberg International Toy Fair representation
Domestic Sales Manager, Mr. Jens Beyer, in conversation with a customer's booth at the entrance to PIKO
According to official figures, 76,600 trade visitors attended the exhibition from 104 countries, and thus about 2% more than last year. PIKO was this year's trade fair for the toy industry with a completely new stand concept and present that in a very contemporary style of optimal conditions for intensive discussions with domestic and foreign clients offered.
Less value placed on the management of contacts with consumers, according to the official exhibition management anyway have no access to fair, but are nevertheless found in droves at the fair. For these PIKO fans who like to look at the news of the year, is also PIKO again this year on various fairs for comsumers, of which the first of 25 to 28 March in Karlsruhe will take place.
The fact that this responds to the desire of market participants fully comply confirmed by the many positive comments about the appearance of PIKO at the Toy Fair: It is not ultimately important to present yourself with the maximum possible progress, but more interesting news offer for the market. PIKO was in line with discussions at the show very happy and together with the customers we have developed new sales strategies. Positively evaluated the talks with the foreign business associates, which were mainly the Eastern European countries once again strengthened financially self-confidence and well-placed orders.
Among the novelties presented at the show came in the H0-model range, the diesel locomotive G1206 particularly well in and in the garden paths The narrow gauge of the BR 199, among fans as "resin called Camel." sales and management with the toy fair was very happy and look optimistically to the developments in 2010.
Dr. René F. Wilfer
Sonneberg (Germany), February 2010
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